Hi! Let me first introduce myself briefly. I am Merel Roos van Zelderen and I created Rose Magile. I can hear you wonder what ‘Rose Magile’ actually stands for… Let me explain! After years of working as a Scrum Master or Agile Coach in various companies and industries, I started to see patterns within all the experiences that I had gained in this role. 

I see organisations struggling in becoming ‘agile’, in ‘rising as an agile organisation’. I believe that agility can only be achieved once the mentality and the culture of a company has internalised the agile mindset. Most successes can be found in the process of ‘becoming agile’. Just like a rose is not grown within a day, agile as a culture is not either. It takes little steps, layer for layer, one leaf at the time. 

Once  the working environment can be experienced as agile, the journey is not over. It is exactly in the journey and agility, where the beauty can be found: like magic. I played with the word of magic and agile and came up with ‘Magile’. To rise in agility and make a workspace more humanized: a layer by layer approach is needed to eventually create a higher level agility.

I love to bring structure, trust and fun to teams and companies. I believe that when people stand in their strength, fun, creativity and innovation become organic consequences and will let each person succeed in what they do, and thus so will the company too.

Happy to philosophize with you about how to make your company a happier place so we can all grow and flourish like a beautiful rose!